What is the last thing a Marketing Director of a software company wants to hear? “That is amazing, I did not know your software did that! If only I would have known…” Upon hearing those piercing words, I conjure up one of many excuses like… Well…Visual RAMS-Pro has been around for 36 years and is rather comprehensive…no one can know ALL it can do. Or… They must have slept through all the demos and training…
Just the mention of the words, “you are being watched” produces an emotional response. Creepy? Afraid? Insecure? Violated? How does it make you feel if this were truly the case? It has been two years since Edward Snowden blew the whistle on the NSA’s practice of spying on U.S. citizens. To some Snowden is a traitor, revealing deep U.S. secrets to the world. To others, Snowden is a patriot, bringing an alarming truth to light…
As I weekly peruse cyberspace for pertinent articles to keep a pulse on the waste industry, it is rare to find an article that succinctly, and blatantly I must add, communicates the state of software development. Too often, one has to labor through pages and pages of pontifications, quotations and disclaimers to get any type of practical content. Before I become guilty of that sin, allow me to get to the point of this morning’s…